![]() ![]() (There was a text-based chat box, too.) When a conversation reached its limit, you could simply hit “next” to talk to someone new. The conceit was this: You’d be paired with a conversational partner at random for a video chat via webcam. ![]() It inspired him to recreate the experience-the series of chance, fleeting, human encounters-online. The 17-year-old had just spent the summer working in a local souvenir shop, talking to tourists from all around the world. That moment was Chatroulette.įorget, for a moment, everything that’s happened and transport yourself back to 2009, Moscow, in the childhood bedroom of a young coder named Andrey Ternovskiy. But for a brief moment, as 2009 turned into 2010, we had a glimpse of what a different social web might look like. When the decade began, this new world was already forming, the plot already in motion. ![]() Young people turned themselves into grocery stores on Instagram, and an egg became the most popular account online. Twitter became an amplifier for a president who would end the decade impeached. Mark Zuckerberg started the decade as Time’s “ Person of the Year,” and ended it with several trips to testify before Congress. This was the decade of mistrust and manipulation, when platforms like Facebook, Twitter, and YouTube became synonymous with hijacking democratic elections, promoting ethnic cleansing, and creating “digital voodoo dolls” from our data. Try to take stock of the 2010s in social media and you might begin to feel a sense of dread. ![]()
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